Market Research is the process of gathering data on products and services to determine whether the product or service will satisfy customer's needs. Market research helps us identify market trends, demographics, economic shifts, customer's buying habits, and important information on competition. This information is essential to the success of your business. It will guide you in making strategic business products or services. In short, market research helps you to: communicate effectively, identify and understand opportunities, pinpoint obstacles or problems and benchmark and evaluate your success. We combine deep research expertise, qualitative as well as quantitative methodologies and our own technology to deliver critical knowledge of your market. To accomplish this : Version IT has necessary capabilities, experience and resources including trained staff, defined processes, technology and tools to provide Primary Research services using multiple methodologies including CATI, CAWI & CAPI/PAPI.
Version IT has a proven track of providing primary research services to its clients within the specified time frame and maintaining the quality standards.
We excel in in-depth experience in multiple data collection methodologies, including phone, phone-to-web, web, face-to-face and email.
We have unsurpassed experience in data collection using various CATI, CAWI, CAPI platforms and tools.